Topgolf Using Intel Gathering, Games to Hire 500 Staffers for New Brooklyn Center Venue
Topgolf, a golf-centric entertainment and event venue, is set to open in Brooklyn Center this fall, and with it will come 500 new job openings. But as Topgolf stated in its hiring announcement Monday, it won’t be a typical application process.
The Dallas-based company prides itself on a unique hiring system based around what it calls Mission: Ambition auditions. These auditions reject the fancy attire and rehearsed responses of a formal interview, and instead feature assigned tasks involving gathering intel and performing group activities, along with interactive panel interviews, one-on-one conversations with Topgolf’s leadership teams, games and more.
“We’re trying to find people who are outgoing, excited, and fun as well, because fun is one of our core values,” says Stephen Rubenstein, director of operations for the Minnesota Topgolf venue. “People who want to show off their personality is what we’re looking for.”
Those who have successful auditions will get an offer, but Rubenstein noted that they invite people who don’t initially get hired to audition again. The auditions are mainly for front-of-house staff – i.e. servers, bartenders, guest services and administration – but Topgolf is hiring for kitchen staff, maintenance, and other positions, too.
“Topgolf is a year-round destination that provides great times for all,” said Rubenstein, in prepared remarks. “With positions available in every department, we can't wait to welcome new associates and add to our Topgolf family.”
While Minnesota is famous for its brutal winters, Rubenstein said they have no plans for seasonal fluctuations of staff numbers as yet, but they do plan to accept both full-time and part-time candidates. He said Topgolf hires as many associates as they do to allow employee scheduling to be flexible for individuals such as those in school.
Diversity is also key to the hiring process, says Rubenstein. “We want to hire everyone – from all different types of backgrounds, all walks of life because we really want to promote [a] culture that speaks to everyone,” he says. “Topgolf is for everyone.”
Topgolf aims to draw people of all skill levels for playful golf competition in an indoor driving range. It boasts the use of high-tech golf balls that score themselves and show players the accuracy and distance of their shots on a TV screen in their station.
Guests enjoying a Topgolf venue in Illinois. (Photo courtesy of Topgolf)
While playing, visitors can enjoy music and food from a chef-driven menu, which includes alcoholic beverages. The venue also offers social leagues, tournaments, instruction and special events for kids and families.
The 65,000-square-foot Brooklyn Center site will be Topgolf’s 46th location nationwide, and its first in the state of Minnesota. Rubenstein says the city was chosen for the new venue because they thought it was “a very unique area.”
Employees will be eligible for a benefits package and will be able to play games at Topgolf for free, as well as receive food and beverage discounts. The Mission: Ambition auditions will begin early August, and each audition takes about two hours.