Developer Debuts Free Coupon App For Local Restaurants
A new mobile application, based in Minneapolis, launched Wednesday that’s designed to alert consumers to promotional deals from Twin Cities restaurants.
The app is called Bogopogo, which stands for “Buy One Get One Plus Other Great Offers.” It was created by Pete Bosse, who previously worked in marketing at companies such as Pizza Hut, Sprint, and Richfield-based Best Buy.
What sets Bogopogo apart from other coupon companies like Groupon is that it’s all free-of-charge for the consumers—it’s free to download the app and consumers don’t need to purchase any of the coupons to use them.
Bosse is billing Bogopogo as the world’s first “Restaurant Deal Showcase” product. The app allows restaurants to market their promotional coupons to potential patrons that download the app.
Restaurants can post their deals through Bogopogo for a monthly platform access fee of $19. However, Bogopogo said that for a limited time it will be waiving its access fee in Minnesota for a six-month trial service, for up to five restaurant locations.
Restaurants can sign up for the service at bogopogo.com and create deals using promotional templates provided by the app. As of early afternoon Bosse said no restaurants have yet signed up for the service but he expects responses to come in throughout the next few days.
Bogopogo said the platform is attractive to restaurants because they are not required to share revenue, and they can also plan, design, and control their own promotional efforts.
“I just wanted to help consumers get more food for less and help restaurants reduce their marketing costs,” Bosse said in a statement. “When a restaurant offers a great deal, they should be able to broadcast that deal to consumers without commitments or fear of driving unprofitable volume.”
Following its launch in Minnesota, Bogopogo said it plans to expand across the country and continue to develop new features. The mobile app is available on Android and iPhone.