Is This the Right Venue for You?
Allianz Field special events director Sophia Landry

Is This the Right Venue for You?

Allianz Field special events director Sophia Landry shares a go-to checklist to make sure your event and venue are the perfect match.

Catering

Food can be an event highlight, so don’t underplay it. Can the venue provide specialty catering? Consider chef stations, beverage stations, custom drinks, or desserts to leave a good impression in the attendee’s mind (and appetite).  

Branding

Event sponsors are the fuel for your event’s engine. How can the venue provide event branding or unique exposure for your sponsors? Innovative branding via digital displays, TVs, or signage could be the ticket to keep sponsors coming back for more.

Audio-Visual

Venues with an in-house audio-visual setup can alleviate a lot of headaches. Can the venue provide AV equipment to accommodate the needs of your program? If the venue doesn’t have in-house sound, presentation screens, or monitors, ask whether it has a preferred vendor that can supplement that equipment.

Unique experiences

If you’re hosting your event at an interesting or unexpected venue, take advantage of everything the space offers, from tours to experiences that add that extra sparkle for attendees. Ask what previous clients have done or suggest your own ideas to see if the venue can accommodate them.

Vendors

Often, a venue already has a preferred list of companies it has worked with before. Before you spend hours on Google, ask the venue about suggested vendors for floral, decor, music or live entertainment, themed parties, giant games, and more.


2024 Meetings & Events Venue Guide