HOM Superstore to Replace Oakdale Multiplex
Photo courtesy of HOM Furniture

HOM Superstore to Replace Oakdale Multiplex

Streaming movies at home means more demand for furniture. HOM will turn a shuttered 20-screen theater into a retail complex.

Now that big screen releases stream straight to our homes, consumers are apparently more likely to leave the house to buy a comfortable recliner than to visit a movie theater.

And so it goes in the aftermath of a pandemic that devastated the theater industry: HOM Furniture snapped up the shuttered Vision 20 Movie Theatre building in Oakdale and plans a 155,000-square-foot retail complex in its place.

HOM revealed Wednesday that it will add a 60,000-square-foot second level to the 98,000-square-foot theater building. The megastore will feature several of the Coon Rapids-based retailer’s brands: HOM Furniture, DOCK86, Sleep Express, Seasonal Concepts Patio, and HOM Floors. Unlike similar stores in Little Canada and the newest in Bloomington, this location will not include the higher end Gabbert’s, which HOM acquired in 2008.

For other retailers looking to capitalize on HOM’s draw, there will be around 15,000 square feet available for rent—with freeway exposure, HOM president and CEO Rod Johansen points out. “This location offers spectacular visibility along I-694 for our new destination, plus it has additional space for other great retail or even a restaurant with a roof top bar.”

Slated to open in early 2022, the Oakdale store will be HOM’s 18th location—its ninth in the Twin Cities.

In a recent interview for this year’s TCB 100, Johansen said HOM is “always looking” for new locations. “Our whole industry’s done well in the pandemic…Everybody’s investing in their home right now.”