CHS Program Rewards Good Deeds with Free Fuel
St. Paul-based CHS, Inc., which sells fuel and other energy products under the Cenex brand, launched a program this month that will reward selected individuals who give back to the community with free fuel from any Cenex gas station.
The Tanks of Thanks program allows anyone to nominate individuals who have made a difference in the community. Nominations can be submitted at Tanksofthanks.com along with a brief description of why the nominee deserves a reward. Each month, 12 winners will be drawn at random to receive a Cenex gift card worth $50. The first drawing will be held at the end of January.
In addition to the monthly drawing, each of Cenex's 1,400 dealers or franchisees can give away gift cards to reward individuals they see doing good in their local communities. CHS spokeswoman Ann Mann told Twin Cities Business that each franchisee will be allocated six $50 gift cards to distribute per year.
CHS anticipates that by the end of 2012, the Tanks of Thanks program will have rewarded more than 2,500 people across the country. Mann added that CHS expects to run the program every year.
“Tanks of Thanks is our way to celebrate . . . good deeds and encourage others to contribute to their communities,” Kayte Haaland, CHS' refined fuels brand marketing manager, said in a statement.
CHS is a diversified energy, grains, and foods business that's owned by farmers, ranchers, and co-ops across the United States. Its 2010 revenue totaled $25.3 billion, making it the largest revenue-producing co-op in the nation.