3M Makes List of Top 9 Company Names
According to Inc. magazine, it's one of the top nine company names.
In a recently released list, Inc. said that the Maplewood-based company's original name-Minnesota Mining and Manufacturing Company-sounded “robotic and dull.” But the company wanted to be innovative, so the founders coined 3M as a nickname and found that it was the solution.
“The simple name now matches its innovative products like Post-It notes and Scotch tape,” Inc. said, adding that “abbreviations and acronyms are the perfect remedy for long and challenging names.”
None of the other companies that made the top names list are based in Minnesota, but most are very recognizable.
Among them is Google, which was originally a misspelling of a word that already exists in the dictionary: “googol,” which is defined as 10 to the 100th power. It was supposed to be a name that would indicate the huge amount of Internet information that the company sought to organize. But the misspelled domain name was available, so its founders settled on it instead.
Another name on the list is Nike. When the founders of a company called Blue Ribbon Sports were launching a new line of soccer shoes branded with the swoosh, they wanted the line to embrace the spirit of victory, so they consulted Greek mythology and landed on Nike, the Winged Goddess of Victory. The name of the shoe line was so popular that the company eventually changed its name to Nike, Inc.
The naming of Kodak was much simpler. That company's founder, George Eastman, simply loved the letter “K.”
Other companies that made the top names list are Apple, Bape (a cult clothing company), Samsonite, Virgin, and HÅ agen-Dazs. To read more about each of the company names on Inc.'s list, click here.