2011 TechNO Expo
The 2011 TechNO Expo is our seventh annual virtual trade show—one that exists only in the pages of the magazine. The first one, in the May 2005 issue, also featured the president of the Minnesota High Tech Association (Margaret Anderson Kelliher’s predecessor, Kate Rubin) and many IT, telecom, and Web professionals. Perhaps what was less in evidence in 2005 was participants’ primary focus on holding down expenses and what seems to be this year’s refrain: “doing more with less.”
However, companies continue to find new ways to use technology to drive audience interest and revenue creation. This year’s TechNO Expo participants tell us about how they are getting creative and working with what they’ve got.