Risdall Takes Top Honor In Int’l Web Dev. Awards

Risdall received 37 awards for Web development in 2013, beating out agencies in Paris, California, New York, and elsewhere.
Risdall Takes Top Honor In Int’l Web Dev. Awards

The Web Marketing Association named New Brighton-based Risdall Marketing Group the “Top Agency” in its 2013 WebAward Competition. 
This is the 17th annual competition for website development that the Hartford, Connecticut-based group has hosted. More than 1,500 entries from 40 different countries were judged in 96 industry categories during this year’s competition—based on design, copy writing, innovation, content, interactivity, navigation, and use of technology.
“As the needs of online consumers evolve, so does their expectation for a company’s website,” Web Marketing Association President William Rice said in a statement. “Companies and other organizations must engage audiences online and websites have evolved into a critical business tool.”
Members of the media, ad executives, site designers, creative directors, corporate marketing executives, and content providers all judged website contenders on a scale between zero and 70 points. The highest score within an industry wins the “Best of Industry” award. Sites may also receive the “Outstanding Website” award for scoring higher than 60, and the “Standard of Excellence” award for scoring higher than their industry average.

The Top Agency award was given to Risdall after it took home a total of 37 WebAwards—the next best was 24. It marked the second time Risdall has received the distinction. Last year it won 28 awards in the competition.
Three of Risdall’s sites for clients were named best in their industry:
–       Clear Lake, Wisconsin-based UniPunch for best manufacturing website
–       Ramsey-based Vision-Ease Lens Venue for best portal website
–       Eden Prairie-based Zinpro for best science website
Seven of its clients’ sites received the “Outstanding Website” rating:
–       St. Paul-based Affinity Plus Federal Credit Union
–       Minneapolis-based Allina Health’s “Screen to Prevent” site
–       Biz Recycling, recycling consultants for Ramsey and Washington County businesses
–       St. Paul-based event management company Corporate Planning Solutions
–       Maplewood-based property tax law firm Robert Hill Law
–       Plano, Texas-based school furniture manufacturer Smith System
–       Minneapolis-based management consultancy Work Effects
While Risdall won the most awards, it wasn’t the only Minnesota-based business to take home WebAwards, Rice said the following Minnesota businesses were also recognized:
–       Rochester-based Mayo Clinic, “Outstanding Website”
–       Minneapolis-based BlueSpire Strategic Marketing for its work for First Federal Savings Bank, “Bank Standard of Excellence”
–       Chanhassen-based ID Wholesaler, “B2B Standard of Excellence”
–       Minneapolis-based agency Mindsailing for its work on the Optum Connectivity Hub, “Health Care Standard of Excellence”
–       Minneapolis-based agency Morsekode for its work on the Northwestern Media KTIS Website, “Faith-Based Standard of Excellence”
Twenty-seven of Risdall’s clients also received the “Standard of Excellence” distinction in their respective industries; the following 23 of them are based in Minnesota:
–       AbeTech: Information Services
–       API Outsourcing: Financial Services
–       Beisswenger’s Hardware: Retail
–       CieloStar: Professional Services
–       Donatelle Medical: Manufacturing
–       Event Sales: Diversified Business
–       FasTest: Manufacturing
–       First Advisors Financial Planning: Professional Services
–       Meridian Behavioral Health: Health Care
–       Miltona Turf Tool Specialists: Sports
–       Mounds View Public Schools Mobile Site: Education
–       Mounds View Public Schools: Education
–       QBF: Marketing
–       Risdall: Marketing
–       Ron Clark Construction: Home Building
–       SafeNet Consulting: Consulting
–       Spill The Wine: Restaurant
–       Technological Leadership Institute: University
–       Topline Federal Credit Union: Bank
–       True Capitalism for America: Advocacy
–       Upsize Magazine: Magazine
–       White Bear Lake Area Schools: Education
–       Winthrop & Weinstine: Legal
Volunteers in the Internet marketing, advertising, PR, and design industries make up the staff of the Web Marketing Association, which, in addition to the WebAward competition, also hosts the Internet Advertising Competition and the MobileWebAward program.
Risdall is among Minnesota’s five largest web development and design firms based on its annual revenue.