Longtime Twin Cities restaurant vet Patti Soskin had a choice in mid-March: hunker down and close her two west-suburban quick-serve restaurants or lean into the headwind. People who know her knew intuitively what the answer would be—lean in. “We’re in the hospitality business,” Soskin says. “Our employees and customers are an extension of our home. They are family. We are committed.” While other restaurants closed and sought government aid, Yum doubled down on its culture, retaining most of its staff and growing its market share. In early fall, business is just a fraction off normal. In 2021, Soskin and husband Robbie hope to expand to St. Paul and Woodbury, trading on the public’s newfound affinity for takeout.