Bahram Akrad

Chairman and CEO

Life Time Fitness




Bahram Akradi revolutionized the workout world with his concept of 100,000-square-foot Life Time Fitness centers that meshed with the suburban zeitgeist of “bigger is better,” opening 47 of them between 2004 and 2008. After holding tight during the recession, the visionary fitness king is now facing tough competition from boutique competitors in a fragmenting market environment, which has triggered membership erosion at his existing club.