Katie Jackson-Richter, who has been with Bloomington-based Cuneo Advertising since 2005, currently oversees the agency’s digital platform and new business initiatives. Since becoming COO in 2018, she has advocated for digital innovation tools and technologies, new talent, and operational efficiencies.

When the pandemic hit, Jackson-Richter was thoughtful and strategic in managing workload, staffing, and resources, and demonstrated the same empathetic approach toward clients. As a result, Cuneo had a 98 percent client retention rate for 2020 and added eight new clients.