Dario Franchitti and Scott Dixon—both of whom are sponsored by Target—were the first two drivers to reach the checkered flag.
Marketing
Ads are the chief weapons in the tourism war, and because Minnesota’s marketing budget is tight, “the dollars we put in have to work harder,” says Ryan Olson, an account director at Colle+McVoy, the Minneapolis advertising agency that handles Minnesota’s tourism account.
Kenwood digs deep to keep Louise Erdrich’s bookstore open.
8thBridge's new Graphite platform allows consumers to interact with brands and products in new ways through Facebook; for example, marketers can use customized buttons to extend beyond Facebook's built-in "like" function to include words like "want," "love," "need," or "own."
The local office, which employs about 60, will move in October from its office space in the Hyatt Regency Hotel to the AT&T Tower in downtown Minneapolis.
Losers in the Shark Tank, Sue Kruskopf and Nancy Bush came home to a sea of business.
Colle+McVoy targets high-end cyclists from its headquarters in America’s biking colossus.
Carmichael Lynch’s plan to amp up the Baseball Hall of Fame’s appeal is fan-centric to the extreme.
The Minneapolis-based advertising agency received the national honor for the second year in a row.
The Minneapolis-based cereal company has bought the rights to the "choice of a new generation" tagline, which it will use in a video advertisement for its Better Oats line of instant oatmeal.
The non-traditional advertising company most recently purchased The Wide Format Shop, a Minnetonka-based print shop that produces ads for the sides of trucks and ice boxes and other large vinyl graphics and banners.
Martin Williams’ work for Finnegans embodies its “no compromises” pro bono philosophy.
It may not have the status of “industry,” but it’s more than a scene. How making posters became a business in the Twin Cities.
Golden Valley-based General Mills has partnered with video game company Atari to introduce cereal boxes that feature classic Atari games from the 1980s; the limited-edition line is available exclusively at Target stores.
Golden Valley-based General Mills has partnered with video game company Atari to introduce cereal boxes that feature classic Atari games from the 1980s; the limited-edition line is available exclusively at Target stores.
The newly launched Bedd Head Media will offer a combination of media buying, promotions, and event marketing services.
Ad agency Mono and multimedia company Crash+Sues-both of which are based in Minneapolis-collaborated on an interactive installation for Parsons The New School for Design in New York.
To occupy herself in her spare time, graphic designer Nicole Meyer creates a logo for a new Minnesota lake each day and posts it on her Web site, Branding10000lakes.com.