FOUR MEMORABLE EVENTS
Minnesota event planners are hard at work creating events that are brimming with hands-on attendee participation. These four events took planners into uncharted territory as they navigated other cultures and vied to keep their clients coming back for more.
Where can you don an apron and get a behind-the-scenes look at how local chefs create a new dish? What company plans an incentive trip that is as much about giving back to the community as it is rewarding top sellers? And who creates an immersive environment that gives video-game buyers a first glimpse of the newest releases? Read on to find out.
—Katie Westfall