Since joining Evolving Solutions three years ago, Kelly Hirner has led a big shift in how the Hamel-based company executes its marketing efforts, with a digital-centric, multi-channel approach that has led to significant improvement in the company's engagement scores. Throughout the past 18 months, page views have increased by 80%, click-through rates from 9% to 12.4%, and the average website session time from 10 to 40 seconds. Hirner has also teamed with the company’s president to find sponsorship opportunities and events, contributing to the company donating more than $100,000 to nonprofit Genesys Works, whose mission is to provide paths to career success for high school students.