In 2020, after holding investment bank executive positions in New York, Washington, D.C., and San Francisco, Dionne Gumbs founded  Minneapolis-based GenEQTY, a digital lending platform designed especially for women and multicultural business owners. The company seeks to remove financial obstacles for entrepreneurs and small-business owners, and its loan matching platform and other services currently support more than 300 business owners. GenEQTY’s public brand and social media account has also built a strong digital community.

Outside of her company, Gumbs mentors business founders through St. Paul-based Lunar Startups, which helps historically marginalized entrepreneurs develop new enterprises.