Why You Should Host Your Events at a Museum

Looking for a unique space for your next event? Consider a museum.

What's the Purpose of Podcasting for Business?

Every company and thought leader seems to be podcasting these days--but it isn't about making money. Here's why they're doing it and how to succeed if you pick up the mic.

Branding Out Loud

Since joining Deluxe Corp. five years ago, chief brand and content officer Amanda Brinkman has emboldened the once-conservative, multibillion-dollar company to think outside the branding box. Now, what's next?

Social Media in the Wedding Industry

Understanding how couples use digital content for wedding planning

3M Teams Up with Graphic Design Company Wrapmate

The companies hope to encourage more small businesses to use vehicle wrap ads to boost brand visibility.

Al Franken to Launch Radio Show on SiriusXM

Franken, who resigned from the U.S. Senate in 2018 amid sexual misconduct allegations, has inked a deal for a new show on satellite radio.

Newsprint Blues

Greater Minnesota's community newspapers are in trouble. Can anything save them?

Reimagine Your Signature Events

How to refresh and reimagine your signature events that are rooted in tradition.

Brewing Design

Local craft breweries use can art and imagery to define their brands and stand out.

Behind the State Fair’s Marketing Operation

For Renee Alexander, marketing the Minnesota State Fair is a year-round gig. In a Q&A, she talks about changes to the fair’s marketing strategies over the last decade.

What To Do When a Raccoon Scales Your Skyscraper

Did UBS miss a golden opportunity? Communications experts weigh in on viral moments.

Cumulus, Owner of 93X, 92 KQRS and 105 The Vibe, Emerges from Bankruptcy Protection

The broadcasting company reduced its debt by more than $1 billion.

Advertising Countertops with Dragons and Colin Farrell

The countertop maker Cambria commissioned a film-length mythical origin story. Why?

How Duluth is Tapping Into Its Creative Side

Duluth’s marketing scene is attracting clients and talent well beyond the city limits.

Inside the Fight Minnesota’s Community Newspapers Face to Survive in the Digital Age

“I love this job,” Swift County Monitor-News publisher Reed Anfinson said in his office in Benson. “What I worry about is what replaces me."

ILEA Quick Tips for Event Planners

How to get the word out and build buzz around your marketing events via Facebook.

Making Human Connections in a Technology-Driven Market

10 Twin Cities marketing agencies recommend how to break through the communications clutter.

Twin Cities Fares Poorly on 'Hipster Index'

Both cities failed to make MoveHub's Top 20 list.

MPR's Goal: Raise $75M By 2020

The public radio network is investing in new programming, technology and talent.

A New O-paw-tunity?

Adogo's John Sturgess hopes to backstop struggling small businesses.

MPR Turns to Startups for New Revenue Opportunities

The media organization has already invested in three startups and will open an incubator this summer.

Could Digideck Be the Next PowerPoint?

How a local startup is attracting big-name clients with its interactive presentation platform.

Revolutionizing the Plumbing Industry

How little-known Uponor became an industry leader—and continues to gain market share.

Sales Up 37 Percent for ANI Pharmaceuticals in 2017

Business is booming for the Baudette-based drug maker.

Marketing Firm Bold Orange Makes First Acquisition One Month After Launch

Industry veteran Margaret Murphy's new Minneapolis company has purchased gift-card fundraising giant Great Lakes Scrip Center for an undisclosed sum.

ILEA Quick Tips for Event Planners: February 2018

Follow these steps when submitting an entry into industry awards programs.

You Better Pay the Sportswriter

The Athletic takes aim at local newspaper sports sections.

Cumulus, Owner of 93X, 92 KQRS and 105 The Vibe, Files for Bankruptcy Protection

The company says all operations will continue while it seeks to restructure more than $2.4 billion in debt.

Minnesota's Super Opportunity

Super Bowl planners and local businesses expect Minnesota’s close-up in the national spotlight will generate more tourists and events in coming years.

The Quest to Make Ridesharing Free

How a local ad software startup is shifting its focus to change the future of ridesharing.

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