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Office Envy: Lola Red PR

Office Envy: Lola Red PR

Twins Owner Jim Pohlad Makes Bid for Disney’s Regional Sports Networks, Sources Say

In teaming up with Atlanta Braves and Detroit Pistons owners to pursue a deal with Disney, Pohlad could expand his family’s media stake beyond the radio.

Amanda Ostuni
St. Paul Digital Marketing Agency Augeo Acquires Minneapolis-Based Wingnut Advertising

Financial terms of the deal were not disclosed, but it’s expected to nearly double the size of Augeo’s digital business, and Augeo will absorb all Wingnut staff into its St. Paul office.

Tess Allen
Bob Collins and the Art of the Side Hustle

The MPR veteran will join nearly a third of all “retirees” in the labor force.

Liz Fedor
A Look at The Super Bowl’s Super Effect on Google Search Habits

Among other findings, a study by New York-based digital research firm Yext revealed that search views for certain hospitality and related businesses increased when Minneapolis hosted the Super Bowl last year.

Amanda Ostuni
Pioneer Press Owner Makes Bid for Media Mega-Deal

Digital First Media has floated an offer for Gannett, owner of USA Today and St. Cloud Times.

Burl Gilyard
Resetting for the Year Ahead: ILEA Quick Tips for Event Planners

Make time for yourself and industry friends with that winter downtime. Otherwise, before you know it, finding time for yourself and others will be scarce.

ILEA Member
Office Envy: The Stable's Industrial-Style Headquarters

A look at how the Minneapolis branding agency transformed two century-old buildings for its new offices.

Sally Samaha
Newspaper Racks Are On the Decline

The Star Tribune removes old-school newspaper boxes in low-traffic areas.

Burl Gilyard
Twin Cities Businesses are Feeling The Bachelorette Effect

As it turns out, Prior Lake Bachelorette Becca Kufrin is good for business.

Amanda Ostuni
After 50 Years at WCCO, Mark Rosen Signs Off

Rosen brought no schtick, no gimmicks, no catch-phrases to his work for WCCO. He always came across as a decent guy with a passion for Minnesota sports, which is exactly what he’s always been.

Pat Borzi
How to Attract High-End Clients: ILEA Quick Tips for Event Planners

In order to succeed, prove to them you’re worth partnering with and make sure you meet their expectations.
WCCO Radio Hires KARE 11’s Cory Hepola to Host Mid-Morning Show

The weekend TV anchor is leaving the job he once called his dream for the chance to help the iconic AM radio station find a younger audience.

The Value of Digital Brand Partnerships

What kind of return on investment are businesses getting on social media platforms?
Evine Live Partnering with Legendary Actress, Fitness Personality Jane Fonda for Workout Gear

Fonda’s line will include activewear, athleisure clothing, fitness equipment and more, and will be the debut brand of Minnesota-based Evine’s new product development division out of Los Angeles.
Ad Agency Periscope Agrees to $132M Sale to Quad/Graphics

Periscope ranks as the second-largest ad firm in Minnesota by both revenue and employee count.

How to Get the Most Bang for Your Buck: ILEA Quick Tips for Event Planners

Booking early and with some flexibility could lead to money saved when crafting an event.
The Value of North

From sports to supermarkets, Minnesota has embraced “North” as our brand. But is there any evidence it’s been good for business?

Outfitting Your Venue with Visual Flare: ILEA Quick Tips for Event Planners

How special event rentals can elevate your event space.
Hubbard’s 2060 Digital Buys Technology Developed by Local Meteorologist Dave Dahl

The St. Paul broadcaster’s digital marketing agency has acquired TriggerEX ad delivery technology from Dahl’s company TiWi Digital, improving Hubbard’s advertising platform capabilities.

Padilla Sold to Montreal-based Avenir Global

Lynn Casey stepping down as CEO, remains chair of PR firm.
Minneapolis Ad Firm Yamamoto Increases Employee Count by 12 Percent

After taking on six new clients, including Blue Cross Blue Shield Association and Comcast Spotlight, the firm has hired seven full-time staff members and three interns.
Can the Star Tribune Hold Its Own in an Industry in Freefall?

As the future of newspapers becomes more tenuous, Strib Publisher Mike Klingensmith talks about the national media climate, Super Bowl, and future of print and digital media.
What To Do When a Raccoon Scales Your Skyscraper

Did UBS miss a golden opportunity? Communications experts weigh in on viral moments.
Cumulus, Owner of 93X, 92 KQRS and 105 The Vibe, Emerges from Bankruptcy Protection

The broadcasting company reduced its debt by more than $1 billion.
Advertising Countertops with Dragons and Colin Farrell

The countertop maker Cambria commissioned a film-length mythical origin story. Why?
How Duluth is Tapping Into Its Creative Side

Duluth’s marketing scene is attracting clients and talent well beyond the city limits.
Inside the Fight Minnesota’s Community Newspapers Face to Survive in the Digital Age

“I love this job,” Swift County Monitor-News publisher Reed Anfinson said in his office in Benson. “What I worry about is what replaces me."
ILEA Quick Tips for Event Planners

How to get the word out and build buzz around your marketing events via Facebook.
Making Human Connections in a Technology-Driven Market

10 Twin Cities marketing agencies recommend how to break through the communications clutter.
Twin Cities Fares Poorly on 'Hipster Index'

Both cities failed to make MoveHub's Top 20 list.
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