The Value of North

From sports to supermarkets, Minnesota has embraced “North” as our brand. But is there any evidence it’s been good for business?

Outfitting Your Venue with Visual Flare: ILEA Quick Tips for Event Planners

How special event rentals can elevate your event space.

Hubbard’s 2060 Digital Buys Technology Developed by Local Meteorologist Dave Dahl

The St. Paul broadcaster’s digital marketing agency has acquired TriggerEX ad delivery technology from Dahl’s company TiWi Digital, improving Hubbard’s advertising platform capabilities.

Padilla Sold to Montreal-based Avenir Global

Lynn Casey stepping down as CEO, remains chair of PR firm.

Minneapolis Ad Firm Yamamoto Increases Employee Count by 12 Percent

After taking on six new clients, including Blue Cross Blue Shield Association and Comcast Spotlight, the firm has hired seven full-time staff members and three interns.

Can the Star Tribune Hold Its Own in an Industry in Freefall?

As the future of newspapers becomes more tenuous, Strib Publisher Mike Klingensmith talks about the national media climate, Super Bowl, and future of print and digital media.

What To Do When a Raccoon Scales Your Skyscraper

Did UBS miss a golden opportunity? Communications experts weigh in on viral moments.

Cumulus, Owner of 93X, 92 KQRS and 105 The Vibe, Emerges from Bankruptcy Protection

The broadcasting company reduced its debt by more than $1 billion.

Advertising Countertops with Dragons and Colin Farrell

The countertop maker Cambria commissioned a film-length mythical origin story. Why?

How Duluth is Tapping Into Its Creative Side

Duluth’s marketing scene is attracting clients and talent well beyond the city limits.

Inside the Fight Minnesota’s Community Newspapers Face to Survive in the Digital Age

“I love this job,” Swift County Monitor-News publisher Reed Anfinson said in his office in Benson. “What I worry about is what replaces me."

ILEA Quick Tips for Event Planners

How to get the word out and build buzz around your marketing events via Facebook.

Twin Cities Fares Poorly on 'Hipster Index'

Both cities failed to make MoveHub's Top 20 list.

Making Human Connections in a Technology-Driven Market

10 Twin Cities marketing agencies recommend how to break through the communications clutter.

A New O-paw-tunity?

Adogo's John Sturgess hopes to backstop struggling small businesses.

MPR's Goal: Raise $75M By 2020

The public radio network is investing in new programming, technology and talent.

MPR Turns to Startups for New Revenue Opportunities

The media organization has already invested in three startups and will open an incubator this summer.

Could Digideck Be the Next PowerPoint?

How a local startup is attracting big-name clients with its interactive presentation platform.

Revolutionizing the Plumbing Industry

How little-known Uponor became an industry leader—and continues to gain market share.

Sales Up 37 Percent for ANI Pharmaceuticals in 2017

Business is booming for the Baudette-based drug maker.

Marketing Firm Bold Orange Makes First Acquisition One Month After Launch

Industry veteran Margaret Murphy's new Minneapolis company has purchased gift-card fundraising giant Great Lakes Scrip Center for an undisclosed sum.

ILEA Quick Tips for Event Planners: February 2018

Follow these steps when submitting an entry into industry awards programs.

You Better Pay the Sportswriter

The Athletic takes aim at local newspaper sports sections.

Cumulus, Owner of 93X, 92 KQRS and 105 The Vibe, Files for Bankruptcy Protection

The company says all operations will continue while it seeks to restructure more than $2.4 billion in debt.

Minnesota's Super Opportunity

Super Bowl planners and local businesses expect Minnesota’s close-up in the national spotlight will generate more tourists and events in coming years.

The Quest to Make Ridesharing Free

How a local ad software startup is shifting its focus to change the future of ridesharing.

Marketing Execs Bullish on New Talent, Focused on Digital Tools

A new survey provides insight into the minds of Minnesota’s marketing executives.

Former Minneapolis Chief Janeé Harteau Opens Consulting Firm

Harteau says she is moving on to be a full-time speaker and consultant for organizations in and outside of the U.S.

Dog Therapy Nonprofit Gets Rebranded During All-Night Challenge

The RedEye Rebrand helped Canine Inspired Change put a new paw forward.

Bright Health Acquires Marketing Agency Spyder Trap

Spyder Trap's CEO and 30 other employees will join the health care startup.

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