Fast-growing fitness club franchise Anytime Fitness has opened its 2,000th club—and it claims to have achieved this milestone faster than some other well-known franchises.
The Hastings-based company was founded 10 years ago. It points out that it took McDonald’s took 32 years to reach 2,000 restaurants, and Subway didn’t hit that marker until year 23.
“Some businesses focus on quick growth and others specialize in earning customer loyalty,” Anytime Fitness CEO and co-founder Chuck Runyon said in a statement. “We take great pride in having achieved both of those accomplishments simultaneously. We’ve done so by focusing first on the needs of busy people who simply want to lead a healthier lifestyle and then by providing our franchisees with the practical tools, technology, and educational support to help members achieve their goals.”
Anytime’s 2,000th club is located in The Netherlands—more specifically, in the city of Neede, located 90 miles east of Amsterdam.
Anytime has more than 1.5 million members at its clubs, which are located in North America, Latin America, Europe, Australia, the Middle East, and Asia. Members can visit any time of day thanks to computerized key fobs that allow entry.
The company has opened at least 250 new clubs worldwide in each of the last five years. It claims that a new Anytime Fitness gym opens every 36 hours and that a new member joins every three minutes.
Anytime has received accolades for both its business model and growth. Entrepreneur
magazine ranked the company 11th on its 2012 “Franchise 500” list, which identifies America’s top franchise opportunities. The company ranked 10th on the publication’s fastest-growing franchises and top global franchises lists. Meanwhile, CNN Money last year called Anytime Fitness one of “10 great franchise bets.”
To learn more about how Runyon and co-founder Dave Mortensen have grown Anytime Fitness to become a world leader, read Twin Cities Business’
September cover story by clicking here