Chuck Mooty

President and CEO
Jostens Inc.

If there is Twin Cities family-business royalty, the Mooty family qualifies, with brother Chuck the most peripatetic of the current generation. In just five years he captained International Dairy Queen, became savior of Faribault Woolen Mills, ran Fairview Health Services during a period of crisis and took the helm at privately held, 4,000-employee, $700 million-a-year Jostens Inc. Mooty has taken on the challenge of reinvigorating a business built on recognizing the achievements of high school and college students in a digital age where yearbooks and class rings don’t capture the imagination as they once did.